Live Ops Communication

Main objective

Design an announcement for an upcoming event for a live ops game (Call of Duty: Mobile).

First iteration

I wanted to create an event about the 10th anniversary of Call of Duty Black Ops 2, my favorite game of the franchise. So I started processing what should be important to show and this is what I came up with: The name of the event, The Starting and Ending date of the event, The Daily Login Rewards, The missions during the event, The rewards for the event.

This was the first iteration of the design. I used the BO2 font color scheme since the event was about that game. I send it to my teacher and we had a call to discuss the design, and oh boy he had a lot to say about it :

Final iteration

• The event is FOR Call of Duty : Mobile, so the strongest logo should be about the game where the event happens.

• Since it's about Call of Duty : Mobile, the color scheme should be around the game, so I switched the font color to yellow.

• There were to many spaces in the middle, so I bumped the missions and rewards section up a little more.

• This adjustement maybe me able to increase the event logo in the bottom right corner.

• The dates for the event were placed in the upper right corner so it's easier to see.

• I separated the font color for the mission the show the difference between the missions and the points the players will receive for completing them.

Here is the final result :

Overall, this exercise made me realise that there is much more things to consider while creating something for a live ops game and it was more difficult than I anticipate it to be, but I'm pretty happy about the final result!